Friday, January 31, 2020

Title Research: Cloudy With a Chance of Meatballs

How many titles are displayed during the opening sequences to the film? There are exactly 35 titles in total. What images are prioritized in the opening sequence? At first, it shows one of the main characters eating food and then cuts into the credits- with a rainbow. What connotations do the images carry? The whole scene gives a happy, positive, innocent feeling; it really conveys the audience to go into a nice, light mood. How is genre reinforced through symbolic and technical codes from the outset? The use of rainbows and bright colors enforces the idea of action as people associate with light intensity to action- for example, the brighter it is, the more active people are. They also create a correlation with the titles as the titles are outlined in a bright white. How does the film establish an enigma from the outset? The animations themselves are a bit odd, usually, the animations are just the characters dancing happily together and interacting with one another- so the audience will question what are the characters' relationship, why do they act that way, etc. What strategies are used to ensure the film appeals to its target audience? Since it's a Disney film, its audience usually is young children to even adults; however, their big base is children. So, to appeal to children they use a lot of editing for bright lights, background changes, animations, and etc to make the film seem more welcoming.

https://www.artofthetitle.com/title/cloudy-with-a-chance-of-meatballs/

No comments:

Post a Comment